1. Don't spend your time here or playing JKA or on some other internet thing. You'll never meet any women.
2. Just be yourself is good advice if we are talking about women in general. If we are talking about a specific type of woman then this can be very bad advice because they are looking for someone who is not you. The problem is you cannot be other than yourself for an extended period of time or it will make you feel like complete crap. It is fighting your nature and you just won't like yourself. So you can't do it and have a long term relationship.
3. Your looks do NOT matter. You can have a face that hit every branch on the way down, be a fat bastard, or a bean pole and still get laid. (NOTE: Some of the ugliest people I've ever known have the most attractive girlfriends. Its because looks don't matter very much if you have the right chemistry.)
That said, fitness can make a big difference in who you attract and how many people you attract. It has a little to do with looks but much more to do with everyone wanting a healthy mate. A good rule of thumb is if you want someone fit then be fit yourself. Not only will you look and feel good you'll have some interests that you can share with your girlfriend. Similar interests attract.
4. Your hygeine does matter. Look clean and well kept. Don't stink. But for the love of all that is holy NO COLOGNE.
5. Find someone you can share interests with. If you have nothing in common, nothing the other person likes to do with you, or you like to do with them, then your relationship is going to be very short.
6. Women like to know you care about and are interested in them. It doesn't have to be big things. Just bringing a small gift for them on a random day is a good way to let them know you care. For anniversaries, again it doesn't have to be big but it does have to be meaningful. Something sappy like you had coke on your first date so you got some for the anniversary. Make a little necklace out of the bottle caps or something. Just make sure she actually liked it the first time.
There are things you can do day to day to let women know you care. These are often much more important. Helping them move crap. Taking out the trash. Doing the dishes. Basically, doing anything so that they don't have to. This lets them know you care. Or that you are a complete idiot who they can get to do whatever they want. Whatever, it still makes them like you.
^^^^^^
this guy